SERVICES

Unleash your business potential


You’re probably stuck. Caught in balancing the challenges of limited resources, tougher market conditions and a list of strategic initiatives that were laid out as the way forward for your business. That’s where we come in. 

Whether it’s a shorter engagement or an embedded sprint within your team, we help you prioritize, simplify and focus on the areas that we know have the best impact on your business performance. 

SCALING

Growth & Business Development

Are you looking to unlock new growth opportunities but unsure where to start?

We help identify white space opportunities for growing your existing or new business – whether it's untapped customer segments, product lines, delivery models or ventures.


Together, we define the optimal market fit, build the commercial strategy and develop actionable plans to move forward with confidence.


With vast experience from developing and growing the business for various brands and consultancies, we set you up for speed.

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Find new ways to boost your innovation culture

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Build solid and data driven sales processes

Get more out of your current client partnerships

Turn uncertainty to market confidence


What we do

  • Business Innovation & Culture

    Is your company culture a catalyst for Innovation, also in times of uncertainty? We partner with you to build a systemized approach and mindset that fosters ownership, experimentation and continuous learning.  From ideation to launch, we'll lead you through the Innovation process, leveraging in-depth customer research to define ideal customer profiles and market segments, ensuring a truly market and customer-centric culture and portfolio.

  • Value propositions & Pricing

    Does your value clearly justify your pricing? We partner with you to define and optimize your value propositions, guiding your product development and pricing strategies from concept to market. Leveraging innovation and customer insight, we support you in ensuring your offerings consistently align with market demands, empowering you to build a faster, more confident and resilient business.

  • Sales Management & Training

    Are you looking to elevate your sales operations beyond individual performance? We help you build a collective sales culture, master advisory selling techniques to leverage market data and deep customer understanding. Learn from every win and loss for continuous improvement, quicker qualification and to unlocking your team's full potential and confidence.

  • Pitch Doctoring

    Are you optimizing your pitching for measurable efficiency and market resonance? We help you gain a new mindset on how to pitch with more confidence. Together with your sales and marketing team we analyze your value propositions, pitch process, identify inefficiencies and refine proposals for increased market conversion.

  • Business Planning

    Make Q1 your new Q4. We transform your planning from a routine task into a dynamic source of knowledge and curiosity. We'll help you cultivate a data-driven, proactive mindset, leveraging market, financial, customer and operational data to sharpen your strategic decisions. Working cross-functionally with your teams, we identify opportunities and ensure your business plan is an actionable roadmap that fuels revenue, innovation and client relationships.

  • Nordic Market Entry & Expansion

    Are you a founder, investor, or heading up market expansion at a scaling business? Specializing in Professional services and Consultancies, we provide independent strategic insights and due diligence into the Nordic industry landscape, business outlook and emerging opportunities. We leverage our industry experience and local network to help you build or validate your business and investment case.

ACCELERATION

Management Consulting

What's holding your business back from achieving its full potential?

From scale-ups to enterprises, we help you overcome challenges and build business resilience.


After decades of leading business critical and strategic initiatives for a large number of brands and management stakeholders, we define directions and advice on business and operational focus areas.


Our hands-on approach and service models provide guidance and support, helping you define and execute your business strategy and vision, lead with confidence and build a future-proof business and operations.

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Advice, co-pilot and lead your most business-critical initiatives, ensuring you have the capabilities, structure and leadership to succeed

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Navigate technological shifts and unlock new opportunities

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Maximize value and improve integration in M&A transitions

A hands-on partnership supporting what's next

What we do

  • Corporate strategy & Change

    Is your business strategy clearly defined and ready to execute? We guide leaders to define a clear corporate direction and actionable objectives. This includes leading internal alignment and driving the organizational change needed for the journey ahead.

  • Digital strategy and AI adaptation

    Are you looking to accelerate your Digital strategies and AI-focus in a way that truly fits your business and culture? We help you take the first steps, demystifying the technology and guiding you towards achievable AI initiatives that prioritize human impact and fit your current digital maturity. We also provide pre-studies to guide you in adapting your current MarTech-stack for better utilization and scalability.

  • M&A Analysis and Integration

    As the market recovers from recent economic headwinds, are you looking to capitalize on new M&A opportunities or ensure a smooth integration for a recent acquisition? We provide founders and investors guidance and support throughout the entire M&A process, from due diligence and valuation to post-merger integration and change management.

  • Organization Design & Vendor Management

    Are you building or enhancing your internal Digital, Marketing or Sales capabilities? We help you navigate complex stakeholder landscapes, legacy models and unclear mandates. We design agile, efficient teams and workflows that streamline operations and align with your business's growth ambitions. Additionally, we help identify, select and integrate the right external vendors and partners, ensuring your organization has all necessary capabilities, internal and external.

  • Interim & Fractional Management

    Need to maintain momentum on critical activities or navigate a period of transition? We offer Interim leadership to manage projects and guide change initiatives, ensuring smooth operations. For Fractional management, we provide our services part-time, suitable for management teams looking for a flexible alternative to a permanent position.

  • Team Lead and Program Management

    Do you need help leading a team to success, navigate a complex project or grow a client account? We bring structure, focus and new perspectives to guide your team and initiatives to and beyond the finish line.

perception

Brand Strategy & Experience

How do you create the foundation for your often most undervalued and misunderstood corporate asset?

Brand strategy is the process of defining, positioning and managing your brand – the overall perception of your company, your values, personality and reputation. For those who succeed, this brings several competitive advantages: pricing power, enhanced customer loyalty and stronger internal engagement.


Yet, internal misalignments and a lack of common definitions often prevent your brand becoming the unifying, guiding star it could be for your organization.


When technology and increasingly complex customer journeys challenges traditional brand building, the common understanding becomes non-negotiable. Through our hands-on, strategic and practical approach, we guide you in how to simplify and refine your brand fundamentals, paving the ground for more impactful brand experiences.

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Align your organization around a shared understanding of the power of brand

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Evolve your brand strategy to reflect your business's growth and changing needs

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Identify and develop strong customer-first brand experiences

Elevate your brand's impact

What we do

  • Brand Analysis

    Is your brand truly valued? Many companies underestimate the financial worth of their brands, crucial for navigating business restructuring, new markets or category expansion. We'll help you build the case, using financial analysis, market research and brand equity assessment to determine your brand's true value. This approach will help you make informed investment decisions and define the full potential of your brand for future growth and expansion.

  • Brand Strategy

    Is your brand strategy aligned with the goals and strategy for your business? Or are you lost in an abstract reality of vision, purpose and internal politics? Misalignment often leads to confusion, wasted resources and missed opportunities. We help you create a clear, strategic approach for building a brand that drives business results and strengthens corporate culture.

  • Portfolio Management

    Are you unlocking the full potential of your brand portfolio as you grow and add new products, services, or even entire entities, without creating costly competitive overlaps? We help you eliminate brand redundancies, clarify strategic roles and ensure each brand delivers distinct and consistent value. Gain a clear, cohesive portfolio strategy that drives business results, minimizes internal competition and directs your future investments.

  • Brand Experience

    Do you have a clear business alignment on how you want your brand to be perceived? Many companies talk about a 360-degree brand experience, but in reality, brand often remains an abstract concept with limited internal understanding and unclear ownership. We help you move beyond the traditional approach to define and prioritize measurable performance-driven touchpoints. We work with your teams to identify customer needs, focus areas and establish clear ownership and metrics across your organization.

  • Design Briefing and Management

    Are you harnessing the full potential of design thinking to drive innovation and customer-centricity? We guide you in unlocking the power of a human-centered, problem-solving mindset. This involves empathizing more with customers, ideating solutions, prototyping and refining them—all to tackle complex challenges, improve stakeholder engagement and increase the commercial value.

  • Brand Training

    What makes a brand of today, when customer journeys rarely follow a linear path and experiences are shaped by fragmented online interactions? Traditional brand-building models and metrics often fall short, leading to confusion and a lack of shared understanding about how brands truly create value. We help your teams and stakeholders increase their knowledge, clarify the basics, spark the questions and set the foundation for common perspectives.

MOMENTUM

Marketing & Corporate Communications

Are you able to sustain your impact, today and tomorrow?

Marketing and communication leaders have a unique understanding of their market, target groups and positioning, yet constantly battle to balance long-term vision with short-term needs and resources.


This is where we partner with you. We guide you to clarify strategies, ways of working and to refine operational models, building internal understanding and optimizing cross-functional collaboration.


As a result, your marketing and communications efforts become even more central in building business resilience, driving momentum and balancing short-term conversion with long-term demand.

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Define action-oriented metrics for both short-term efficiency and long-term effectiveness

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Optimize your marketing operations, balancing creativity and technology

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Empower your leadership teams with strategic communication skills that build clarity and drive impact

Turn reactivity to momentum

What we do

  • Marketing Strategy Review

    Is your marketing a short-term fix or a long-term focus in building a strong business? Many companies struggle to find the right balance. We help you evaluate your strategic approach, metrics, channels and the effectiveness of your communication with your market and target groups. As a result, you get a better overview ensuring your marketing efforts drive results today, while building a powerful brand for tomorrow.

  • Strategy and KPIs

    Do your marketing and communication strategies clearly connect with your business goals? And are you effectively measuring the impact? Many companies struggle to define clear and understandable KPIs and track progress, leading to missed opportunities and lack of internal alignment. As a consequence, it affects the perceived value of the marketing function and hinders your ability to secure necessary resources and long-term support. We help you build the business case, simplify the metrics, and clarify the vocabulary so you come out stronger in supporting the long-term business focus.


  • Stakeholder Management

    Is your business navigating a critical shift, launching a new venture or driving a complex initiative? Securing buy-in and reducing risk across diverse stakeholders requires more than just monologue—it demands a strategic communication approach, adapting to different mindsets, motivations and communication styles. We help you develop a narrative and communication roadmap to truly engage your internal and external stakeholders.

  • Marketing Budgeting

    Is your marketing budget driven by market potential, not just past performance? We guide you to adopt an outside-in approach, moving beyond standard tracking to incorporate market development and growth opportunities into your business cases.



  • Account Based Marketing

    Are you reaching your most valuable prospects? In B2B, it's estimated that 95% of your ideal customers are out-of-market at any given time. Our ABM approach guides you to focus your sales and marketing resources on the highest-value accounts. Whether you're curious about getting started or looking to optimize an existing program, we can partner with you on your journey and advise on focus areas and resource allocation.

  • Creative Briefing and Management

    Do your briefing processes effectively guide your teams and stakeholders? Often overlooked and mistreated, a focused and inspiring brief methodology can give significant results for your marketing and communication initiatives. Strategically managed, it will provide clear direction, sharpen focus and foster strong ownership, while still encouraging creativity and exploration.