COMPASS SESSION
Navigate with confidence
Trending Topics

The innovation trap
Getting buy-in despite financial headwinds

Brand Leadership 2.0
Building influence beyond formal authority
Growth in a downturn
Creating a sales culture beyond the rainmakers
The value of pricing
Is your product truly communicating its worth?
Make Q1 your new Q4
Why reactive business planning hinders growth
M&A momentum 2026
Are you ready for a returning market?
Minimum Viable Brand
A prototype-driven approach to brand building
Letting go to let grow
What's next for founders and exits in M&As
The innovation trap
Getting buy-in despite financial headwinds
Coaching
What's holding back your commercial momentum? Our one-on-one Compass Session offers an open briefing and conversation to diagnose your business challenges and guide your road ahead.
We'll work with you to uncover your unique challenges and clarify opportunities for growth and operational refinement. We'll then offer initial recommendations, to guide you toward a more innovative and resilient business.
Ready to start exploring?
A focused 45 minute online consultation: Collaborate with us to discuss your key challenges and opportunities
Follow-up: Get initial strategic recommendations to guide your next steps, using best practices and established frameworks
Confidential & no-obligation: Your consultation and recommendations are provided at no charge and treated with strict confidentiality
CEOs
CFOs
CROs
CCOs
CMOs

BUSINESS DEVELOPMENT
Growth in a downturn
Ready to make 2026 your turnaround year? With longer sales cycles, global financial uncertainties and fierce competition, many businesses are struggling to maintain their footing.
But some are thriving. They recognize the opportunity to innovate and redefine the playing field. They challenge their self-image, existing ways of working, question internal silos and deepen their understanding of their market and prospects.
This proactive, forward-thinking approach fuels their competitive edge. And it pays off: Research shows that even minor innovation efforts and activities bring competitive strength, in a market where others choose a more defensive approach.
Together, we'll explore how to leverage your existing strengths to unlock new opportunities, build proactivity and cultivate a winning culture.
Trending topics
Boost your sales intelligence
In tougher market conditions, transactional sales teqniques don't close longer sales cycles. Is your sales operations still reliant on individual wins and KPIs? Or is your team ready to build a modern, collaborative approach that leverages shared data and insights for a more sustainable, growth-driven strategy? We'll explore how shifting your sales culture can unlock new revenue and a stronger alignment with your market's needs.
Unlock your pricing power
Are your pricing strategies aligned with your value proposition and market dynamics? By using the principles of the Value Curve, you're pricing mechanisms can more easibly be translated into your specific category and competition. We'll discuss your current approach, review key metrics and together discover areas for development.
Productize your expertise
Are you finding your high-value expertise not translating into a more predictable business? Most Professional service firms struggle with demonstrating clear, tangible value upfront, leading to lost opportunities and lengthy, uncertain sales cycles. We'll explore the concept of Service productization and the Value Ladder: how your firm can design structured, fixed scope entry engagements that unlock new revenue streams, build business resilience and sales pipeline.
CEOs
CTOs
CXOs
CMOs
CHROs

DIGITAL STRATEGY
Architecting AI and MarTech
The last decade has witnessed an explosion of marketing technology solutions, having a huge impact on digitalization and IT-investments, beyond just marketing.
Many organizations struggle with internal workflows, user fatigue and data overload. However, the rapid introduction of AI-powered solutions and agents are now truly accelerating the democratization of technology, innovation and creativity.
AI readiness is becoming a key factor to attract and retain not only tech-savvy top talent, who expect their employers to be at the forefront of innovation to remain competitive.
How is your organization leading the charge? Are you proactively evolving your strategy, talent and culture to thrive in this new landscape?
Trending topics
Business case: The AI Business Council
How can you translate AI principles into concrete actions, use cases and measurable results? We'll share our initial insights on developing our internal AI Business Council: An augmented sounding board, based on 5 professional buyer archetypes, all with individual personalities, pains and gains.
Prioritizing the human element
How can you ensure your AI adaptation journey resonates with a diverse range of users, from tech enthusiasts to those less comfortable with new technologies? The ADKAR-model is an established diagnostic framework widely used to pinpoint individual barriers. We discuss how you systematically can increase the basic internal understanding, spark curiosity and reduce uncertainty.
Ownership and orchestration
Who should champion your AI journey? While digitalization generally falls under the responsibility of the CTO, experts argue that the AI revolution has a broader scope. Is your organization ready to correctly assign AI ownership? We'll explore the crucial roles and responsibilities required to drive meaningful AI transformation, clarifying ownership, fostering accountability and leveraging reverse mentoring to bridge generational knowledge gaps.
Get initial recommendations to guide your next steps
FOUNDERS
INVESTORS

MERGERS & ACQUISITIONS
The return to value creation
The M&A landscape in 2025 has learned some tough lessons. The performance of many recent deals has sharpened investor focus on the fundamentals that truly drive lasting returns.
As the M&A market shows signs of recovery, a clear pattern is emerging: Investors are prioritizing opportunities that represent a return to the basics. They are seeking targets with inherent stability, operational readiness and a demonstrable commitment to creating sustainable, long-term value.
The key to unlocking this value lies in more than just the deal itself. Building a cohesive culture and deeply understanding the human and technological assets, is now even more critical to achieve the business resilience investors look for.
Together we'll discuss how to prepare your business, brand and culture for what's next, maximizing value creation and building a strong foundation for the future.
Trending topics
Letting go to let grow
You've poured your heart and soul into your business, but is your personal brand overshadowing your company's potential? Founder dependency can hinder growth, innovation and diminish value. We'll explore how to move from a founder-led to a corporate-led brand, unlocking increased scalability and enhancing your company's valuation.
The value of knowledge
How can you effectively capture and transfer critical knowledge within your organization before, during and after the deal is done? We'll discuss best practices for knowledge management, to ensure a smooth transition and minimize disruption.
Technology and Maturity
Is your firm's technology a liability or an asset? With AI and tech, Investors are no longer only focusing on historical data and platforms—they search for scalability and adaptibility. We will discuss how shifting from a low-maturity technology user (cost center) to a high-maturity innovator (profit center) directly impacts your valuation. Learn how a Technology Maturity Roadmap could assess your current state and plot a clear course for M&A readiness.
CEOs
CFOs
CROs
CMOs
CXOs

BRAND & MARKETING
Winning tomorrow
Most organizations struggle to balance short-term results with long-term brand building, crucial for securing future demand.
This is often explained by internal confusion about the brand fundamentals, unclear objectives and a lack of cross-functional knowledge. In even mature markets like the U.S., data reveals that around 5% of Fortune 500 board members possess marketing expertise.
While a slowing economy presents challenges, it also offers a crucial opportunity to focus on internal brand building, so you can emerge stronger and more unified when the market rebounds.
A clear brand strategy provides a direction and framework for decision-making, ensuring that all stakeholders are aligned with the brand's vision and understanding of its impact on the financial value.
What is the internal brand maturity in your organization? Can you defend your long-term focus during times of uncertainty?
Trending topics
The investor mindset
Is your brand strategy articulated in the language of the boardroom? And is your brand roadmap robust enough to reflect your business strategy for the years to come? We'll discuss how to move towards a more common vocabulary and KPI:s, demonstrating the impact on revenue, profitability and shareholder value.
Brand leadership 2.0
Is your Brand leadership adapting to the evolving organizational landscape? Flatter hierarchies and cross-functional teams require leaders to influence and inspire without relying on traditional authority. We'll explore the concept of the Brand Influence Matrix; how to influence through clear communication, ambassadorship and governance to champion your brand vision and achieve your goals, even with less formal power.
The Minimum Viable Brand
Can large organizations learn from the agility and adaptability of new ventures when it comes to brand building? The concept of a Minimum Viable Brand challenges the traditional approach. Instead, it advocates for a more iterative and prototype-driven mindset, focusing on the core elements needed to connect with the target audience and then adapt based on customer feedback.
Are you ready to accelerate your business in 2026?




